Project Goals & Vision

Taylored Barbering needed a brand that reflected the quality, precision and personality behind the business. Taking over the former Mint premises in Westbourne, the objective was to establish a fresh identity that felt modern, memorable and premium while remaining approachable and authentic. Every touchpoint was designed to communicate confidence, craftsmanship and attention to detail.

Outcome

The finished brand delivers a strong and recognisable presence both online and on the high street. From the bold wordmark and signature accent colour through to the website experience and storefront signage, the identity creates consistency across every customer interaction. The result is a brand that feels established, professional and built for long-term growth.

Creative Direction

The creative direction centred around precision and individuality. Clean typography, high contrast layouts and a striking lime accent colour were used to create a contemporary visual language that stands apart from traditional barber shops. Inspired by modern fashion, street culture and premium retail experiences, the brand balances confidence with simplicity, creating a distinctive identity tailored to both the business and its clientele.

Deliverables

• Brand Strategy

• Logo Design

• Visual Identity System

• Colour Palette & Typography

• Website Design & Development

• Shop Front Visualisation

• Social Media Assets

• Brand Guidelines